In this context, direct printing refers to the process of applying ink or colors directly onto the surface of an object, rather than printing on a separate material that's then applied to the object. This is commonly used for: Textile printing: Techniques like direct-to-garment (DTG) printing use inkjet technology to apply designs directly onto fabrics like t-shirts. Signage and displays: Flatbed printers can directly print onto rigid materials like plastic, metal, or wood for signs, banners, and other displays. Packaging: Printing directly onto containers, bottles, or other packaging materials eliminates the need for separate labels.